Would You Like to Put 2020 Behind You and Make 2021 Your BEST YEAR EVER?

Us, Too!  We start in:

00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds
  • Lose Weight
  • Shrink Your Waistline
  • Manage Stress
  • Improve Skin Tone
  • Get More Restorative Sleep
  • Eliminate Aches & Pains
  • Boost Energy
  • Gain Self-Confidence
  • Improve Relationships
  • Be Happier 😀
If you answered YES, then read on…

Look, we don’t need to rehash it. Putting it nicely, 2020 was a “challenging” year. 

You probably entered the new decade with high hopes.   

You may have set some annual goals and even some decade goals… 

And, it’s likely some, most, or maybe all of those goals didn’t come true. In fact, you may have even gone backward on a few. 

You’d probably like a do-over. 

Well, while the New Year certainly doesn’t provide an actual do-over - what’s done is done - it does provide a fresh start and it’s the perfect time for a REBOOT. 

Now, with that being said, ringing in the New Year doesn’t make the challenges of 2020 go away but it does give us an opportunity for a fresh start… 

That’s why we created the 2021 Fresh Start Challenge. 
First Things First…
Before we get into the details of the 2021 Fresh Start Challenge, let’s answer a few key questions first.
The Transformation Club is a fitness facility so is this just another workout and nutrition program?
NO. While we’ll certainly provide you with incredible workouts and comprehensive nutrition education and support, this goes way beyond fitness. The 2021 Fresh Start Challenge also includes a powerful, transformational mindset curriculum and professional coaching that will translate into improved results in all areas of your life... 

Whether you want to fix your finances, build a business, strengthen a relationship, save a marriage, get healthy, or any myriad of other goals you have, the 2021 Fresh Start Challenge is going to have a HUGE IMPACT in making your goals a reality! 🙏

But, make no mistake, you will lose a significant amount of weight, melt off several inches of body fat, and tone up, too! 💪
Is this an in-person or online program?
Both. All the educational material is provided via our free app. 1:1 coaching is done via the app and phone or video calls. The workouts are in-person or virtual; your choice. All the digital components are super-easy to use. 😀
If I’m doing the workouts at home, do I need any specialized equipment?
You won’t need anything fancy or expensive, but you will want to at least have a good set of resistance bands (as low as $50 one time expense). As you become more serious about working out from home, you’ll likely want to slowly expand your home gym - we’ll provide you with guidance to get the most bang for your buck. FYI, you can build a pretty amazing home gym for just a few hundred dollars, but again, you can successfully start with as little as a $50 investment. 👍
When does it start and end?
The official start date is Monday, January 18th. However, early birds get to start Monday, January 11th..for NO ADDITIONAL CHARGE!

The challenge itself ends on Saturday, March 27th...but the lessons learned and skills developed will last you a lifetime! 👏
How much of my already-limited time is this going to require?
As a business owner and a consultant for 3 other businesses, I understand that time is precious...and even though I love fitness I don’t want to be doing it all the time. Heck, the time isn’t available anyway!

Now, with that being said, nobody gets fit without reasonable effort and time. You’ve got to be willing to carve out three to four 45-minute blocks of time to exercise per week. If you’re not willing to do that, then you better be cool with where you’re at and accept the fact that it’s only downhill from here… 

Or, you could shuffle your schedule a little bit (which may be as simple as watching less TV and/or social media) and enjoy the healthy, fit body you deserve. You CAN fit this in. I promise. 🤝
The 2021 Fresh Start Challenge is the most comprehensive coaching program on the market today specifically designed to “reboot” your metabolism AND mindset so you can achieve your goals.
Lost 9% body fat and I feel the best I’ve ever felt!
 Before joining The Transformation Club in Fall 2017, every time I lost weight it found its way back. I was constantly on the weight loss roller coaster. It turns out all that cardio I was suffering through wasn’t what I needed…

My experience at The Transformation Club has been truly life-changing! It is the most welcoming community and I have made so many friends. I’ve also learned so much about nutrition, exercise, and mindset. The Club’s approach to a healthy lifestyle and becoming the best version of yourself is like no other...and they really care about you as a person.

My results at The Transformation Club have been spectacular. I’ve lost 9% body fat and I feel the best I’ve ever felt! I am no longer on that roller coaster and I have a healthy relationship with food. My personal relationships have improved as well. Plus, I’ve learned to take better care of myself, which has made me a much happier person! 

I feel so blessed to have The Transformation Club in my life. I will continue to be a member for years to come…"
- Jane Soderberg
What You Will Discover When You Participate:
  • How to set your environment up for success so staying on track is easy
  • How to effectively cleanse & detox your body of harmful toxins so it can perform at the highest level...and lose that stubborn belly fat
  • How to identify and eliminate your limiting beliefs so you can achieve anything you want
  • How to actually rewire your brain so it can look for and find success
  • How to master your mindset so you can eliminate insecurities and boost your self-esteem
  • How to eat supportively while still enjoying your favorite foods so you’ll never have to go on a diet again
  • How to positively manipulate your hormones so you can stop weight gain and burn more fat
  • How to exercise efficiently so you can shape your body without spending all your time in the gym
  • How to maximize recovery so you don’t get sick and, better yet, have all the energy and vitality you need
  • How to manage stress so you can enjoy and get the most out of life
  • How to deal with life’s many twists and turns so you don’t get thrown off course and lose all your results ever again
  • How to create a new identity - one that is happy, healthy, and fit - so you can lock in your results for life!
I’ve had amazing results and continue to stick with a regular fitness routine.
Before I joined The Transformation Club, I was very frustrated because I wasn’t getting the results I was looking for when I was a member of other gyms (I tried them all). I would join -- work out -- not get results -- quit. That changed when I joined The Transformation Club way back in 2012...   

I’ve had amazing results (reduced body fat, increased muscle, boosted energy, improved sleep) and continue to stick with a regular fitness routine that makes me feel great. The friendships I’ve developed, along with the awesome trainers, also keep me from quitting. :-)”
- Julie Stuart
What a transformation!
Before joining The Transformation Club in 2015, I could never stick with a program, and I felt like I was just throwing my money away. When I joined The Club, I was immediately welcomed and felt that I belonged. The workouts are fun and the coaches are outstanding. I now identify as a person who works out consistently. In fact, most weeks I show up 5 times...what a transformation!!
- Sam Wilder
Seriously, this isn’t a false scarcity tactic.

Because of COVID, we have to limit the number of participants we can take into our programs - we’ve completely redesigned The Transformation Club to accommodate a smaller number of people in a super-safe, physically-distanced environment. 

And, even with the online component, we have to limit the number of participants because of the amount of personalized support we’re providing during the 2021 Fresh Start Challenge. 

So, read as much of this page as you need to make an informed decision and then DECIDE… 
10-weeks of Unlimited Access Training ($500 Value)
UNLIMITED workout classes designed by a Metabolic Training Expert with THREE DECADES of programming experience. Between our available in-person sessions and the 24/7 on-demand replays, there’s no schedule we can’t accommodate!
The Safest & Coolest Training Space!
We’ve completely redesigned our space to create individual 6’ x 15’ Transformation Zones where each client has their very own fully-functional gym in a physically-distanced space.  No sharing of equipment and plenty of breathing room. And, of course, all equipment is specially sanitized after each class. 👍👍

UPDATE:  Per the Governor's orders, clients are placed in every other Transformation Zone, thus keeping a 12' distance.
10-week Metabolism & Mindset Reboot Course ($397 Value)
Our Transformation Club coaching app makes learning easy and fun, plus it provides you with a direct communication line to your coach so you’re never on your own. 🔗

Each week we will cover new topics and break those down into daily bite-sized lessons that you can easily absorb. You’ll also be able to track your habits and check-in with your coach each day, getting the support and accountability you need to succeed. 🏆 

This course was created by a certified Transformational Mindset Facilitator and Functional Diagnostic Nutrition Practitioner with over 40 years of combined experience. 

By the way, the daily lessons only take about 5 minutes. ⏱️ 
10-weeks of Meal Plans Including Recipes & Grocery Lists ($250 Value)
Designed by a Registered Dietitian, these simple-to-follow meal plans are a game-changer.  The recipes are delicious and only require basic cooking skills. 👩‍🍳 And the time-saving grocery lists are so helpful! 🙏
Nutrition Success guide ($47 Value)
Our signature Nutrition Success Guide lays it all out for you in easy to understand language.

This manual is loaded with practical information that will prove valuable for the rest of your life -- clients tell us all the time how they love being able to refer back to it whenever they want to.

You’ll also get our meal-planning guide, sample meal plans, grocery shopping lists, and some of our absolute favorite, easy-to-cook recipes. 
Nutrition Success Seminar ($147 Value)
During this presentation, Janell will walk you step-by-step through the entire nutrition program and get all your pressing questions answered. 

She’ll share our secrets to success when it comes to supporting our bodies with good nutrition, while still enjoying the foods we love and managing our busy lifestyles.

Note: This is a video replay. You’ll be able to download and have lifetime access to it. 😉 
Mindset Success Seminar ($197 Value)
The most important part of success is mindset… During this presentation, Justin will open your mind to new possibilities and help you understand why you get stuck and repeat the same results over and over. You will finally understand why you do the things you do, even when you say you don’t want to…  

This seminar has been called a life-changer by so many previous participants. In fact, many of them like it so much they attend again and again!  Note: This is a video replay. You’ll be able to download and have lifetime access to it. 😉 
10-weeks of Transformation Thoughts ($100 Value)
Hosted by Justin and Janell Yule, each week we dive into a life-transforming topic to unlock your greatest growth, your greatest prosperity, and your greatest joy. We believe mindset is the most critical piece to creating lasting success in all areas of your life. It’s certainly been the difference-maker for us and our most successful clients.

These sessions are Mondays at 12:00 pm, last 20 - 30 minutes, and are available for 24/7 replay. 
10-weeks of Lunch w/the RD ($100 Value)
Hosted by Alyson Happ, Registered Dietitian, each week she covers a new topic around nutrition and lifestyle. We all know you can’t out-exercise a bad diet. From these sessions, you’ll learn the tips and tricks that make eating healthy easy and fun. In addition, Alyson will cover more advanced topics such as popular diets, supplements, as well as various health challenges and diseases.  She’ll even answer your questions live!  These sessions are Wednesdays at 12:00 pm, last 20 - 30 minutes, and are available for 24/7 replay.
Autographed Copy of The Transformation Book ($20 Value)
In The Transformation Book, we share the proven strategies that we’ve used with clients over the last decade in our business together.

Our mission is to educate, motivate, and inspire you to become the BEST version of YOU! Divided into four parts focused on mindset, nutrition, training, and lifestyle, The Transformation Book includes valuable information and tools anyone can employ.
Supportive Community and New Friends in Fitness (Priceless)
It’s said that you are the average of the five people you spend the most time with... 

That’s not always ideal when you’re goal is to transform your body and improve your health.

It’s critical that you plug-in to a supportive community and spend time with people who have done or are doing what you want to do… 

Plus, life is supposed to be enjoyed so make some new friends who will enhance your journey!
All those extras are worth more than gold!
 Before joining The Transformation Club, I always feared failing...again! It was the number one thing holding me back. Now, with the complete support from the staff and my fellow members at The Transformation Club, I don’t feel that way anymore. It also helps that there’s such a great community that’s working together; I don’t feel like I’m constantly comparing myself to others - how they look or how much better they are than me. It’s just not like that here.

I can really tell the difference when I’m taking care of myself - I have the energy to keep up with my 3 kids, my mood is lighter and more positive, and being a mom is more fun and not as taxing. I’m also really enjoying all the mindset training. Now I feel like I can make my future what I want it to be. I have the power within myself to create the environment, to create the mentality, and to visualize what I want and to achieve it. I don’t just have to live with the consequences of the past; now I get to create my own consequences. 

The Transformation Club provides so much more than just great workouts. All those extras they pour into us are worth more than gold!” 
- Andrea Adams
2021 Fresh Start Challenge Investment
From our point of view (sure it’s biased), there really is no “cost” to the program...just a WISE investment.

The cost is in NOT doing the program…
  • What’s the cost of not achieving your goals?
  • What’s the cost of not being as healthy as you could be? What’s the cost of being sick? 
  • What’s the cost of not showing up as your best self in your career/business? How about in your relationships?!
  • What’s the cost of not enjoying everything life has to offer because you don’t have the energy or self-confidence you need to take action?
  • What’s the cost of not overcoming the limiting beliefs that are holding you back and preventing you from having a powerful living experience?
Right now, there’s no better investment you can make for yourself and your family than the 2021 Fresh Start Challenge.

At the same time, we understand that everyone’s financial situation is different. And, if you’ve failed with other programs in the past you may be hesitant to invest again. 

We get that - other programs didn’t work for us in the past - which is why your investment in the 2021 Fresh Start Challenge is backed by our Ironclad, 100% Satisfaction Money-Back Guarantee. 
Now that the risk has been removed, you can feel quite confident about participating. :-)   And, NO, you’re not going to be paying the real-world value of over $1700… 
There’s no question the long-term results are going to be worth a lot more than that, but you won’t even have to invest half of that when you sign up today…

But, just for a moment, wouldn’t it be worth $1758 to:
  • Achieve your health & fitness goals...
  • Be at your ideal weight & size...
  • Show up as your best self at work and play...
  • Have the energy & confidence to tackle your passions…
  • Live powerfully...
There’s no question that the long-term results will be worth 10x that, even 100x…
You won’t regret it.
I previously worked out in a facility where I had to pay for a club membership plus a group training membership, and the group training was only offered 3 days per week. This was frustrating. I also didn’t like that there was no assessment and modifications weren’t provided based on individual need. Basically, it was the exact opposite of what The Transformation Club provides - one fee, 6 days per week access with multiple time slots, and a personalized program. Now I’m consistent with my workouts and it shows. I also enjoy the friendships I’ve developed and the community here. I encourage you to give The Transformation Club a try...you won’t regret it.”
- Monica Skoogman
...but, because we want to eliminate the financial barrier (2020 set a lot of folks back financially) and make this a decision solely based on whether or not you want to participate in this life-changing program with us, you’re only going to invest a fraction of what it’s worth.

At the same time, in total transparency, we want to provide you with such an amazing return on investment that you won’t be able to help but tell your friends how awesome it was. 😉 

So, here’s what we decided to do… 

Right now, you can participate in the 2021 Fresh Start Program for just $297 (or 3 payments of $109)! 

To put that into perspective, it breaks down to $4.24 per day. That’s about the same price as a small latte - we looked it up: 
YES! That is AWESOME!!

“What’s the catch?”, you may be wondering... 

There’s no catch. 

We only ask that at the end of the program, when you’ve had an amazing experience, you tell at least one friend about it.  Fair enough?

Great! 🤝
Now, click the button below to claim your spot in the 2021 Fresh Start Challenge:
HAVE FAITH & TAKE ACTION!Ⓡ is one of our Core Values at The Transformation Club. Originated by Justin as he went through his own life transformation creating, what is now, The Transformation Club and inspired by two famous quotes, we believe it’s a critical factor to success...
Faith is the ability to see the invisible – to believe in the incredible. That is what enables you to receive what the masses think is impossible.”
- Clarence Smithison
People are always blaming their circumstances for what they are. I don’t believe in circumstances. The people who get on in this world are the people who get up and look for the circumstances they want, and if they can’t find them, make them.”
- George Bernard Shaw
With that said, we created this special HAVE FAITH & TAKE [FAST] ACTION! for the first 24 people to register…
FREE 1:1 Nutrition & Lifestyle Coaching with our Registered Dietitian ($150 Value)
When you act now, you’ll get your very own private coaching session with our Registered Dietitian.

This is a fantastic opportunity to completely customize your plan!

Nutrition is such a huge factor - you can’t out-exercise a bad diet - but so many people get it wrong.
They think it requires extreme diets, boring food, and a whole lot of will power. Nothing can be further from the truth. You’ll learn a ton with what we teach in the Fresh Start Challenge, but there’s simply nothing like having a private session to really dive deep into your very own specific needs. Now you can, for FREE!
The Most Comprehensive Results-Based Program Available
We covered a LOT so let’s do a quick recap…

When you sign up today for the 2021 Fresh Start Challenge you get:
There’s really not much more to say. Sure, we could pile on a bunch more testimonials and talk about all the logical reasons to participate, but at this point the balls in your court…
Simply ask yourself, “Do I want to lose weight, get strong, and feel the best I have in decades? And, do I want those life-changing results to permeate into my personal and professional life where I show up as my best self for the people and goals that matter to me most?”

If YES, then the only thing left to do is choose your investment option below:
Listen, what we’ve found is that most people, especially those over 40, struggle with losing weight and feeling healthy. They feel awkward and out of place at the gym so they make excuses to not go like “I’m too busy.”

What they really want is to look and feel better, to have more energy, and increase their confidence. They want to be able to keep up with their kids (and grandkids) for decades to come. On top of that, they really don’t want to put their kids through the hell of taking care of them like they’re doing with their own parents… 

But they mistakenly think the problem is their weight and that health is a number on a scale. So they end up going to weight loss boot camps, buying gym memberships they never use, or trying (and failing) to stay on a diet. They never create strong health habits and end up right back where they started --- or worse! 

The real problem is that their mindset around health keeps them stuck with the same unsatisfying results they’ve always gotten, the underlying hormone imbalances that create weight gain and exhaustion are never addressed, and their health continues to get worse. 

What they really need is to go beyond weight loss programs and diets to discover sustainable health by developing a new, powerful mindset and creating a few core habits that are the foundation of health and fitness.

You’re going to do precisely that in the 2021 Fresh Start Challenge! 

Let’s do this!! 
We can’t wait to get started! See ya soon!! 

Justin & Janell Yule
Owners of The Transformation Club
Founders of The Transformation Life
P.S. - In case you just skipped down to the P.S. (I do that sometimes), here’s the gist:

When you sign up today for the 2021 Fresh Start Challenge you get:
Your Investment Today = $297 (or 3 monthly installments of only $109)
And, here’s what some of our clients have to say about The Transformation Club:
The Transformation Club -1363A Park Road, Chanhassen, MN 55317
The Transformation Club -1363A Park Road, Chanhassen, MN 55317
The Transformation Club Chanhassen | Fresh Start Challenge 2021 | All Rights Reserved | 2021